Peso Pluma, whose real name is Juan Perez, hails from the vibrant city of Guadalajara, Mexico. His stage name translates to "featherweight" in English, symbolizing agility and finesse.
Before becoming a music sensation, Peso Pluma was an aspiring boxer. His athletic background influences his energetic and powerful performances on stage.
Peso Pluma grew up listening to a diverse range of music, from traditional Mexican mariachi to contemporary hip-hop and reggaeton. This eclectic mix is reflected in his unique musical style.
His breakout hit, "Ritmo de la Calle," went viral on social media, amassing millions of views and catapulting him to instant fame.
Peso Pluma has mastered the art of social media marketing. His engaging posts and viral challenges on platforms like TikTok and Instagram have significantly boosted his popularity.
Peso Pluma has collaborated with several renowned artists, including Bad Bunny, J Balvin, and Karol G. These collaborations have helped him reach a broader audience and cement his place in the music industry.
Despite being relatively new to the scene, Peso Pluma has already won numerous awards, including Best New Artist at the Latin Grammy Awards.
Beyond his music career, Peso Pluma is deeply committed to philanthropy. He regularly donates to charities supporting underprivileged children in Mexico and has organized several benefit concerts.
Known for his bold fashion choices, Peso Pluma often collaborates with top designers and has become a style icon for many of his fans.
Peso Pluma is not slowing down anytime soon. He has teased an upcoming album that promises to blend various genres and showcase his evolution as an artist.